Advertisements for thrillers

                             How horrors/thrillers are advertised?

Advertising your film is an important element to making a film.

Creating a trailer for a film is a crucial part of being successful in this genre, most thrillers are heard about 

or picked up through trailers which are usually uploaded and spread through social media.


There is usually intriguing clips carefully chosen to be put together for a trailer so that the audience 

wants to see more and fill in the gaps that are not seen, by including the main characters in this especially if 

they're famous then the audience is even more encouraged and likely to go on to watch the film.The sounds 

included in the trailer should be either silent or loud to keep the audience waiting or scared as this builds up 

suspense and causes jump scares.



Thrillers are usually advertised in a similar way to each other as they all have the same sort of atmosphere and 

same conventions. Therefore posters are a great way to advertise. This is due to the fact that posters can be 

created so they have many features of a thriller film, including dark background and a tense font style. A poster 

is usually used to advertise horror films as they can be placed in many different areas including online and in 

stores and cinemas.


Here are some examples of film posters that would've pulled in the audience -